Introduction

This Privacy Policy explains how personal data is collected, used, stored and protected in connection with Laguna Aesthetics.

Laguna Aesthetics is a trading name used by JP Lagoon Ltd for the administrative and business-side support of aesthetics services offered from the premises. This Privacy Policy explains how JP Lagoon Ltd handles personal data in that role.

Please read this Privacy Policy carefully. It explains what personal data may be collected, why it is collected, how long it may be kept, who it may be shared with, and the rights you have in relation to your personal data.

Who we are

JP Lagoon Ltd is the data controller for personal data processed through the Laguna Aesthetics brand for the administrative and business-side purposes described in this Privacy Policy, except where this policy explains that an independent practitioner is separately responsible for clinical information.

Contact details for Laguna Aesthetics privacy queries:

Laguna Aesthetics

139 Alexandra Road

London SW19 7JY

Email: hello@lagunaaesthetics.co.uk

Telephone: 07463 969 087

For privacy queries, data requests or complaints about how personal data is handled in connection with Laguna Aesthetics, please contact us using the details above.

Important distinction: administrative and clinical responsibility

Laguna Aesthetics is used by JP Lagoon Ltd for the administrative and business-side support of aesthetics services, including:

enquiries
appointment booking
client registration
appointment reminders
payment administration
reception and customer service administration
complaint intake and complaint administration
marketing where consent has been given

However, where aesthetics consultation or treatment is provided by an independent practitioner operating under the Laguna Aesthetics brand from the premises, that practitioner is responsible for their own clinical assessment, treatment decisions, prescribing where applicable, treatment delivery, aftercare, clinical records and clinical photographs.

Where you proceed to consultation or treatment with the treating independent practitioner, that practitioner is responsible for the clinical information they collect and hold as part of their independent clinical practice. This includes consultation records, treatment records, prescribing records where applicable, and clinical photographs connected with treatment. At the date of this policy, the current independent practitioner is Dr Saraa Shakir Ali Al-Yasiri.

This distinction is important because some personal data is handled by JP Lagoon Ltd for business-side administration, while separate clinical information is controlled by the independent practitioner.

Where a client raises a complaint, Laguna Aesthetics / JP Lagoon Ltd may handle the administrative side of the complaint, including receiving, logging, acknowledging and communicating about the complaint. However, where the complaint relates to clinical consultation, treatment, prescribing, aftercare, clinical records or clinical judgment, responsibility for the clinical handling of that complaint remains with the independent practitioner.

The personal data we may collect

Depending on how you interact with Laguna Aesthetics, JP Lagoon Ltd may collect and use the following categories of personal data for administrative and business-side purposes:

Identity and contact data

name
title
date of birth
gender
phone number(s)
email address
home address
emergency contact details
communication preferences

Booking and client account data

appointment details and booking history
services booked
cancellation and no-show history
client account details
notes relevant to booking administration and customer service

Payment and transaction data

payment records
deposits where applicable
refunds
transaction receipts
other payment-related information needed for payment administration, fraud prevention, accounting and record-keeping

Communications, enquiry, feedback and review data

emails
text messages
telephone call information
website contact messages
social media messages sent to us
booking notes or enquiry messages
feedback provided to us
reviews or review-related communications
other communications you send in connection with enquiries, appointments or customer service matters

Marketing and image data where consent applies

Where a client separately agrees to marketing use of aesthetics photographs or videos, copies of relevant images or videos may be shared with JP Lagoon Ltd for Laguna Aesthetics marketing purposes. In limited circumstances, copies may also be shared for legitimate business purposes such as complaints handling, insurance matters, legal claims, safeguarding concerns or compliance-related review.

JP Lagoon Ltd does not control the independent practitioner’s underlying clinical record.

Clinical and special category data

Some aesthetics treatments involve more sensitive personal data, including health information.

For aesthetics consultations and treatments carried out by the independent practitioner, the independent practitioner is responsible for the collection and use of special category clinical data in connection with consultation and treatment. This includes health information, treatment records, prescribing information where applicable, and clinical photographs connected with treatment.

JP Lagoon Ltd may still process limited related information for business-side administration where necessary, but the independent practitioner remains responsible for the clinical record itself.

How personal data is collected

Personal data may be collected when you:

make an enquiry
request a consultation
book or change an appointment
complete a registration form
contact Laguna Aesthetics by phone, email, text, website form, social media or in person
make a payment
provide feedback, a review, or other information relevant to your appointment or enquiry

Information may be collected through website forms, email and messaging systems, telephone calls, paper records, in-person conversations with staff, and other systems used for client administration.

How personal data is used

JP Lagoon Ltd may use personal data for the following purposes:

To manage enquiries and appointments

responding to enquiries
arranging consultations and appointments
sending booking confirmations and reminders
contacting clients about changes, cancellations or service issues
managing reception and customer service administration

To run the business and maintain records

client account management
internal administration
maintaining business records
preventing duplicate records and correcting errors
monitoring service standards from a business-side perspective
handling complaints, insurance matters and legal claims where relevant

To take payments and manage transaction records

taking payments
administering deposits and refunds where applicable
maintaining accounting and transaction records
helping prevent fraud

To obtain and respond to feedback and reviews

requesting client feedback
responding to feedback
requesting reviews where appropriate
monitoring service quality and client experience

For marketing, where permitted

Where required, marketing by email or SMS will only be sent where consent has been given or where otherwise lawfully permitted. Marketing may include promotions, service updates, business news or related communications. You can opt out at any time.

Lawful bases for processing

Under UK data protection law, personal data must only be used where there is a lawful basis to do so.

Depending on the circumstances, JP Lagoon Ltd may rely on one or more of the following lawful bases:

contract
legitimate interests
legal obligation
consent

Where special category data is processed, an additional lawful condition under data protection law must also apply.

Appointment and service communications

Laguna Aesthetics may use your contact details to send:

booking confirmations
appointment reminders
booking changes or cancellation messages
customer service communications
post-appointment administrative communications
feedback or review requests

These are service-related communications and are separate from marketing communications.

Marketing communications

Where required, consent will be requested before sending marketing by email or SMS.

Marketing may include:

promotions
special offers
updates about services
business news
other relevant marketing communications

You can opt out of marketing at any time by using the unsubscribe option where available, or by contacting us directly.

Payments

Payment information may be processed in order to:

take payment for services
administer deposits and refunds where applicable
maintain accounting and transaction records
help prevent fraud

Laguna Aesthetics is not currently promoted on the basis of a specific online booking or payment platform. If online booking, online deposit-taking or third-party payment systems are introduced later, this Privacy Policy may be updated to reflect those arrangements.

CCTV

CCTV may operate at the premises for safety, security, crime prevention and incident investigation.

Relevant footage may be accessed where there is a legitimate need to do so and retained only for as long as reasonably necessary in line with the applicable retention approach. The wider JP Lagoon Ltd privacy framework currently states that routine CCTV footage is normally retained for up to 60 days unless required for an incident, investigation, insurance matter, safeguarding concern, legal claim or law-enforcement purpose.

Who personal data may be shared with

Personal data is not sold or rented.

It may be shared where necessary with:

service providers and processors
professional advisers
insurers
regulators and authorities
relevant parties in connection with complaints, legal claims, safeguarding or compliance matters

Where relevant to booking administration, complaint handling, safeguarding, insurance, legal compliance, marketing administration based on client consent, or appointment administration, limited information may be shared between JP Lagoon Ltd and the independent practitioner operating from the premises, in line with the roles each party is responsible for.

This does not transfer clinical responsibility to JP Lagoon Ltd or make JP Lagoon Ltd the controller of the independent practitioner’s underlying clinical record.

International transfers

Some service providers may process personal data outside the UK or EEA. Where this happens, appropriate steps will be taken to ensure that personal data is protected through suitable safeguards where required.

How long personal data is kept

Personal data is kept only for as long as reasonably necessary for the purposes for which it was collected, including legal, accounting, tax, insurance, regulatory, safeguarding, complaint-handling and record-keeping requirements.

Under the current JP Lagoon Ltd privacy framework, Laguna Aesthetics client registration and administrative records held by JP Lagoon Ltd are currently retained for 7 years. Retention periods may vary depending on the type of information and the reason it was collected.

Clinical records held by the independent practitioner are subject to the independent practitioner’s own retention responsibilities.

Consequences of not providing personal data

If certain information is not provided, Laguna Aesthetics may not be able to:

register you as a client
manage an enquiry or appointment
take payment where required
communicate properly about your booking
respond appropriately to administrative queries, complaints or aftercare-related communications
comply with legal or regulatory requirements

This may mean that services cannot be arranged or managed in the intended way.

Age policy

Laguna Aesthetics accepts bookings and consultations for clients aged 18 and over only.

This reflects the legal and operational requirements applying to aesthetics services in England and helps ensure that appointment handling, consultation processes and treatment planning are managed consistently and appropriately.

Laguna Aesthetics reserves the right to request proof of age where reasonably required.

How personal data is kept secure

Appropriate technical and organisational measures are used to protect personal data against unauthorised or unlawful processing, accidental loss, destruction or damage.

These measures may include:

secure software systems and restricted user access
passwords, PIN protection and access controls
secure storage of paper records
restricted access to administrative and payment-related records
staff training and confidentiality obligations
secure disposal or destruction of records when no longer required
use of service providers expected to maintain appropriate security standards

Your rights

Subject to applicable law, you may have the right to:

be informed about how your personal data is used
request access to your personal data
request correction of inaccurate or incomplete personal data
request erasure in certain circumstances
request restriction of processing in certain circumstances
object to processing based on legitimate interests
object to direct marketing
request transfer of your personal data where applicable
withdraw consent where processing is based on consent

These rights are not absolute and may be subject to legal exceptions. If you wish to exercise any of your rights, please contact us using the details above.

Complaints

If you have any concerns about how personal data is used, please contact JP Lagoon Ltd first and we will try to resolve the administrative side of the issue.

Where a complaint relates to clinical consultation, treatment, prescribing, aftercare, clinical records or clinical judgment, the clinical handling of that complaint remains the responsibility of the independent practitioner.

You also have the right to make a complaint to the Information Commissioner’s Office (ICO). The current JP Lagoon Ltd privacy framework lists the ICO contact details as: Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF. Telephone: 0303 123 1113.

Contact

If you have any questions about this Privacy Policy or about how personal data is handled in connection with Laguna Aesthetics, please contact:

Laguna Aesthetics

139 Alexandra Road

London SW19 7JY

Email: hello@lagunaaesthetics.co.uk

Telephone: 07463 969 087

Changes to this Privacy Policy

This Privacy Policy may be updated from time to time to reflect changes in law, regulation, services, business operations or how personal data is handled.

The latest version will be made available through the website, forms, systems or on request.